Project Details
Black Dove is a funky community space where people come together to get healthy, fit and feel empowered. They believe that the keys to true success include self-awareness, effective goal-setting and an environment that caters to the best in you.
It was 3 weeks before Black Dove’s 1st Birthday and the Black Dove website needed a makeover. We were contacted by the editor of the Black Dove Magazine, Christine and soon met up with the two directors of Black Dove, Lindsey and Claire. We had two meetings where we discussed the what Black Dove was about, as well as the long and short term plans for Black Dove. Once we had a solid idea of philosophy of Black Dove, we began to discuss the best ways of communicating this philosophy to their target market.
Our goals for the website included:
- Creating a new design for the Black Dove website
- Combining the Black Dove Gym, Spa, Clinic website and the Black Dove Magazine website into one site
- A landing page which allowed you to access either the Gym, Spa, Clinic or the Black Dove Magazine